Kung Hei Fat Choi 2011!

This year's Chinese New Year celebrates the Year of the Rabbit and the e-greeting that Aldred Design created for Hong Kong based Contract Dispute Consultants to send to it's clients and partners in the construction industry utilises stylised typography to make the connection.

Keeping it in the family

A new website designed for illustrator Catherine Aldred (yes, she's my sister!) has recently gone live. The website is primarily a showcase for Catherine's illustrations which feature architecture and landscapes. You can visit the new website here.

Season's Greetings from Aldred Design!

Season's Greetings from HK consultancy

This year's e-Christmas greeting card created for Hong Kong-based Contract Dispute Consultants features a design showing a partridge in a pear tree rendered using the company's corporate colours.

 

Makeover for Nevis Computers

Nevis Computers Ltd recently commissioned Aldred Design to refresh the company's visual identity whilst still retaining the main elements of its recognised mountain icon and text style. The new design features a redrawn mountain icon with modified logo text underneath and the whole contained within a neat roundel. The new design has been applied to business cards and a company folder which use metallic silver ink and feature a die-cut radiused corner to create a smart and professional image.

Around & About Yorkshire DVD - Issue 5

The latest issue DVD in the Around & About Yorkshire series for Saville Creative Communications has just been completed and is now available in selected outlets across the county or by clicking here. Aldred Design produced the design and branding for the outer cover and the on-body design for the DVD itself. A4-sized posters for use in shop windows were also produced to promote the new issue.

The Panorama Rocks Ilkley

An information signboard for The Panorama Rocks in Ilkley has recently been erected with graphics and images by Aldred Design for client Ichicoo Design.

Autumn Savers Promotion

Branding for the British Blinds Autumn promotion has been applied to the company's website and also across a series of leaflets and regional advertisements.

Cover-up Story

A series of sign boards have been commissioned by Harden Park Homes near Bingley to disguise an enclosure on their luxury residential park home site which contains a number of LPG tanks. Working for client Mathew Imison, Aldred Design produced designs for the run of boards which were then erected around the enclosure. In addition, a 1.5 x 1 metre lectern-style information board was created to provide information for passing walkers and visitors about the history and nature of Goit Stock Valley, in which the award winning park homes site is located.

Brochure pack for Australian Shopfitters

Recently completed for Melbourne client 20m is a corporate brochure, project case studies and presentation folder for Australian shopfitting company Whytehall Services. Making prominent use of on-site location photography by 20m the pack consists of a 12-page A4 landscape brochure and 16 A4 project case studies held in a carrier folder. All design, copywriting and artwork is by Aldred Design. Whytehall has offices in Melbourne, Sydney and Queensland and has clients including Telstra, Bankwest and Mothercare. Earlier this year, also working with client 20m, Aldred Design created the new identity for Whytehall Services which has been applied to all the company's stationery and signage. A new company website will be unveiled shortly.

Residential housing sales brochure

Another sales brochure for Bradford's incommunities has recently been completed. This 6-page landscape folder was created for Menston Hall, a part refurbishment and part new build project in the village of Menston, north west of Leeds.

Whytehall Identity

A new identity for Melbourne-based shopfitting and cabinetmaking company, Whytehall Services, has been created for client 20m. The identity has been applied across a wide range of business stationery items for the company's three offices in Melbourne, Sydney and Burleigh Heads, Queensland. Over the coming months the identity will be 'rolled-out' across new items of marketing collateral, vehicles and an updated company website.

Hong Kong ad

The latest full page B2B advertisement produced for Contract Dispute Consultants will appear in Hong Kong's only bilingual construction industry publication, Construction News.

Inspiring...

This adds a certain element of risk to what most graphic designers do for their daily living.

http://vimeo.com/10562000

Glowing words...

During the course of working on some promotional marketing items for client Mathew Imison Photography, I received a most complimentary email, the wording of which was as follows:














It's always nice to get feedback of any description from clients, but especially so when it is as positive as this.

Aussie Steel Company identity and brochure

Working for client 20m, Aldred Design has recently completed a branding, stationery and brochure design project for fledgling Australian steel construction company, Rapid Steel Structures. A number of design alternatives for the new identity were presented, of which the simple, bold, linear option won the day. Application to items of stationery, contact update cards and building signage followed and 20m's on-site and elevated photography features prominently in the company's new 12-page brochure, which was designed and copywritten by Aldred Design. A new website will follow in due course.

Literature for Action Group

A range of publicity material has been written, designed and produced for Greenhill Action Group to aid in its campaign of raising public awareness of the problems associated with a proposed large-scale housing development on the edge of Bingley, West Yorkshire. Publicity collateral includes posters, leaflets, newsletters, banners, badges, postcards and stickers.