Sunday 16 November 2014

WW1 Exhibition

As part of the centenary commemorations of the start of the First World War, a series of 16 A0 informative display panels have been designed for client Saville Creative Communications. These formed the main focus of a 10 day exhibition at St Margaret's Hall in Horsforth, Leeds, that not only honoured and remembered those from the town who fought and died during the war, but also told of the role that Horsforth people played in sheltering Belgian refugees, how the town coped with food rationing, raised funds for the troops, made armaments in the local shell factory and how it honoured the dead after the war was over. Accompanying the exhibition was a set of workbooks (also designed by Aldred Design), aimed at local schoolchildren who attended the exhibition as part of their studies during the week leading up to Remembrance Sunday.

Two smaller information panels were also designed for permanent display adjacent to 'The Boulder Stone' on Stanhope Drive – an existing memorial to the 249 men and one woman from Horsforth who died.

The commemoration events and materials, largely funded by a grant from the Heritage Lottery, also enabled a book and materials for a history trail to be produced.








Thursday 6 November 2014

Postcard design # 2

Second in this occasional series - this postcard design also doubled as an advertisement on client Cabo Bar's Facebook newsfeed.


Friday 24 October 2014

Christmas comes early...

... well it does when client Christmas cards are designed in early October! The first one out of the trap this year is a card for client Emerson Crane Hire. More to follow in the coming weeks!


Thursday 18 September 2014

Trend trekking

This 16-page A4 document was designed, printed and delivered for client Insider Trends to a very tight lead timescale. The Trend Trek involved visits to over 25 retail venues in central London to discover and experience state-of-the-art merchandising technology, cutting edge retail concepts. packaging and apps. Only thirty copies of the document were required which necessitated the use of digital printing - however, the document also needed to retain a 'top end', luxury feel for its users.







Saturday 26 July 2014

Postcard design # 1

Aldred Design has produced dozens of different promotional postcard designs for restaurant review client iTrueReview since the start of the year - this is the first of an occasional series.


Tuesday 22 July 2014

Horsforth WW1 Trail Map

As part of the World War I commemorative events taking place in Horsforth, Aldred Design has created this trail map for client Saville Communications. The self-guided trail leads to information boards (also designed by Aldred Design) placed in shop windows and other locations, that link people and events in WWI to them. The event takes place from Saturday 2nd August to Sunday 10th August and will be run again from Saturday 1st November to Sunday 9th November to coincide with  Remembrance Day and Armistice Day memorial services.

See also: Horsforth: The Great War book





Wednesday 9 July 2014

Yorkshire Doors brochure

A 12-page brochure has recently been completed for client Yorkshire Doors. The company offers high quality solid core composite entrance doors, patio doors, aluminium bi-fold doors and garden rooms.


Monday 30 June 2014

WWI Commemorations

Aldred Design has recently completed the design for an 84-page, perfect bound book entitled Horsforth: The Great War. Produced in collaboration with client Saville Communications, the book is just one of a number of items being produced to commemorate the involvement of men and women from the town of Horsforth during the First World War. A local history trail with trail map, together with a one-week exhibition, is also being organised to coincide with the national commemoration events happening later in the year. To co-ordinate the activities, a logo has also been produced by Aldred Design that takes its inspiration from original enamelled artwork on the Horsforth Cenotaph. 











Wednesday 11 June 2014

Monday 19 May 2014

Tour Guide Flyer

A recent mono A5 flyer created for walking tours company, Insider-London.


Indie music logo and CD cover

Recently completed projects for client Tim Wyatt are a logo design for independent record label Hummadruz and a CD cover design for his latest album of recordings, entitled Atlantis Outcome.




Tuesday 29 April 2014

Insider London & Insider Trends - Top 10s

Produced for new client Insider London, these three 3-page factsheets are for web download and each one publicises little know venues, locations or activities that are ideal for individuals and couples, students or office groups, looking for something a little different to do in the capital city.




Two further factsheets have also been produced for Insider London's sister company, Insider Trends.  These highlight the 10 Most Influential Retail Stores for 2014 and the Top Retail Trends for 2014.



Christian College Tours leaflet

Rollfold one-third A4 leaflet designed and artworked for a US client starting a summer school organising trips for students wishing to visit prospective colleges.


Friday 28 March 2014

University Technical Colleges Guide

A new 12-page guide to University Technical Colleges (UTCs) and their ability to attract more female students has recently been completed for client WISE on behalf of the Royal Academy of Engineering. The guide states the case for increased female admissions into UTCs and offers a useful checklist for those managing these institutions to gauge their effectiveness in appealing to females entering the subjects of Science, Technology, Engineering and Mathematics (STEM). The document also features a page of infographics that illustrates some surprising statistics relating to females in the STEM industries.


Tuesday 4 March 2014

Arnavon - Helping People Grow

A new identity has recently been completed for Arnavon, an integrated urban agriculture project based in Tucson, Arizona. The logo design (the name is a translation for 'rabbit' in Hebrew) communicates elements of the agriculture programme itself by incorporating illustrations of a rabbit, hen, fish, bees, fruits and flowers within the letter forms. Initially, the logo has been used on banners to advertise the organisation at local produce fairs and farmer's markets but will eventually be included on packaging labels and will form the visual base for a new website.



Friday 7 February 2014

WISE Student Colloquium

Just completed for WISE Campaign (Women Into Science & Engineering) are a logo and email flyer for a student colloquium at the University of Huddersfield encouraging girls and young women to enter these fields of study and employment. The email flyer includes embedded hyperlinks to various pages on the WISE website.

Friday 31 January 2014

The Year of the Horse

The Chinese New Year begins today (31st January) and this year's e-greeting, produced for Hong Kong based Contract Dispute Consultants, celebrates the Year of the Horse with a subtle corporate message.


Sunday 26 January 2014

New logo identity for touchscreen development company

A new logo has recently been completed for Blueperb, a company specialising in delivering high definition digital display solutions for the real estate, restaurant, construction and other industries. The company already had a simple logo that had acted as a placeholder on its new website but required an identity that expressed visually the products and services it offers. From a number of initial concepts presented, a design that showed the initial B of the company name drawn to resemble a hand activating a touch screen was the route chosen to be developed into the finalised logo. The 'hand/b' icon will also be used independently from the rest of the company name to act as a branding device on the company's hardware products.



.